Gametime

Fans aren’t just buying tickets, they’re planning out their entire event experience at the same time. The views, the angle, the distance to the bathrooms, the view of the players, the crowd energy and more. They’re triangulating what a “good” deal is based on more than just price.

The existing list view wasn’t cutting it. Fans needed clarity, not clutter. Moving to a map-first design and rethinking how seat listings were displayed made decisions easier, faster and more confident; leading to a clear lift in key metrics.